December 2020

One Key Reason Your Videos Aren’t Being Watched When’s the last time you scrolled through YouTube and clicked on a video based solely on what you saw on screen, thinking, “Ooh, this looks pretty/interesting/etc., I definitely want to learn more”? You might also be thinking that if you’ve got a great video, people will automatically […]

5 Ways To Include Social Video In Your Digital Marketing Strategy All the time that we spend online, the maximum of it is spent on watching videos. According to statistics, billions of hours are spent on videos. With more than 500 million video hours being spent on YouTube and 82% of Twitter users watching video

Is It Right To Publish My Video On My Homepage? Suppose you have a brand video and you’re formulating a strategy about when and where to place it to make the most out of it. Just when you think of placing it on your homepage, this one thought strikes your mind— Is your homepage the

All About Paid Video Distribution: Why And How To Use It You’re through with your production cycle and now you have to make the big decision of how to distribute your video. Distributing it doesn’t mean simply putting it on Facebook or broadcasting it on cable TV. There are a lot of options for distribution

Decking Up Your Team For Video Content Upon reading so much about video marketing in our blogs and elsewhere on the internet, you’re probably aware of the importance of video marketing for your business. However, just you being aware of it does not ensure that your team-mates or your boss know it too. If they

Why Consistency Is The Key To Your Marketing Strategy “Quality is more important than quantity.” This is the benchmark of almost every creative art course or content marketing agency. How can anyone deny it? Long before you plan to venture into marketing, people are already trying to keep up with the non-branded content. The overstuffed

Uncommon Ways To Use Video Marketing If you’re considering using video in your next marketing campaign, you’re on the right track. More than 1 billion hours of video are watched on YouTube each day. Online videos are expected to make up more than 82% of internet traffic. At this point, you essentially need your video

The Significance Of A Testimonial Video For Your Brand “Client has the final say!” While this simple byword is something that the businesses stand by, it points at a greater fact that the customers’ opinions are highly regarded and what they say about your brand shapes the success of your brand. Let’s look at it

How To Become Comfortable And Confident On Camera With the current world situation, you might be recording yourself on camera more than ever. From Zoom meetings to FaceTime Calls to Instagram Reels to Video Presentations, there are plenty of ways you might find yourself facing the camera. Most of us are camera conscious and talking